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Design Theory
Improve your palettes game
We tackle the topic of color palettes head-on. More specifically, we'll focus on ensuring that your colors not only look good but also highlight your content correctly.
Level
Beginner
Device
iPad
Category
Design Theory
⚠️ Vectornator is now Linearity Curve. In the video, the previous Vectornator interface is displayed.
What You’ll Learn
Good color choices take careful planning. They can influence how a viewer interprets what they see. And this is true for anything like a site’s layout, typography, illustrations, and any creative project
Educational Value
By choosing your color palette well, you can significantly impact how viewers perceive your artwork. This tutorial dives into the importance of color selection in design and explores various techniques to ensure harmonious and visually pleasing combinations. It emphasizes the role of color in evoking emotions, creating contrast, and enhancing overall aesthetics. With the knowledge gained from this video, you'll be equipped to make informed decisions about color palettes that effectively communicate your intended message and leave a positive impression on your audience.
In this video, you'll discover the power of color selection and its influence on the success of your designs. Understanding the significance of choosing the right colors is essential for capturing viewers' attention and eliciting the desired response. The tutorial delves into practical strategies for assessing color contrast, exploring shades and variations, and importing color palettes for a streamlined workflow. Following the demonstrated techniques, you can create visually appealing compositions that resonate with your target audience and effectively convey your intended message. Elevate your design skills by mastering the art of color palette selection with this insightful tutorial.
Published on: 26 Jul 2023
![authorImage](https://a.storyblok.com/f/197805/800x798/5f34d15a64/will-paterson.png/m/80x80/filters:format(png):quality(75))
Will Paterson
Illustrator
![illus-1](https://a.storyblok.com/f/197805/1572x760/3d276032eb/illus-mobile-2.png/m/359x0/filters:format(png):quality(75))